01 Apr 2016 | 02.35 pm
Bundly Platform Puts Contacts In The Cloud
Duo have developed an online platform to store contact info
01 Apr 2016 | 02.35 pm
Javier Mey and Tim Arits separately pursued career moves to Ireland in 2012, and their frustrations with keeping family and friends informed of their new contact details prompted them to set up Bundly.
Mey (29), originally from Spain, had worked in Santander and Sage before taking up a product development role with Switcher.ie in Dublin. Arits (26) travelled to Dublin from the Netherlands to work in sales with Google.
Explaining Bundly’s genesis, Arits says: “With the change to a new country came a new address and phone number. We both saw how easy it would make things if we could adjust our own details in the contact apps of our friends and family.”
Bundly is the duo’s attempt to do just that. The online platform collects contact details and other info and it accessible from any device. Once a Bundly profile is set up, users can also control what info to share and with whom.
According to Arits, they first built a quick prototype and mobile website, which was translated into a mobile app using a program called Ionic. “It was a relatively easy and quick way to show our target audience what our product would look like and how it would work,” he explains. “We worked with a UX/UI designer from IBM and an experienced iOS designer from Indra Labs.”
Bundly operates through free iOS and Android apps and its main challenges are differentiating from the slew of other apps that consolidate contacts, and successfully expanding the service in way that generates turnover. The plan for earning revenue involves bringing businesses into the contact database setup.
“When customers update their details, they not only update their friends and family, but also their doctor, insurance company, bank, employer etc. In return for keeping these businesses’ databases up to date, we will charge a small fee. We are also exploring the option of offering peer-to-peer payments within the app.”
Bundly secured €15,000 from Enterprise Ireland’s New Frontiers programme and office space through Bank of Ireland’s startup workbench initiative. Arits notes that angel investors in Ireland are cautious about investing in startups until the venture receives EI’s HPSU imprimatur.
“At that stage private funding can be matched by Enterprise Ireland,” says Arits. “However, waiting for HPSU is not ideal for consumer-facing startups like us, as we have to move fast.”
Photo: Tim Arits (left) and Javier Mey